Privacy Policy

Welcome to Pizza Luce. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website pizzasluces.click, place orders, interact with our services, or otherwise engage with us. Please read this policy carefully. If you disagree with its terms, please discontinue use of our site and services.

This Privacy Policy applies to all information collected through our website, mobile interactions, email communications, and any related services, sales, marketing, or events (collectively, the "Services").

1. Who We Are

Pizza Luce is a food service business operating in the United States. We operate the website pizzasluces.click and provide food ordering and related services to our customers.

As a business operating in the United States, Pizza Luce complies with applicable federal and state privacy laws, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable state and federal privacy regulations.

2. Information We Collect

We collect information about you in various ways when you interact with our Services. The categories of information we collect include:

2.1 Personal Information You Provide to Us

When you register an account, place an order, sign up for our newsletter, contact us, or participate in any interactive features of our Services, we may collect the following personal information:

• Identity Information: First name, last name, username, or similar identifier.
• Contact Information: Email address, telephone number, billing address, delivery address, and postal code.
• Financial Information: Payment card details, billing information, and transaction history. Note that we do not store full payment card numbers on our servers; payment processing is handled by secure third-party payment processors.
• Account Credentials: Username, password, and security question answers when you create an account with us.
• Order Information: Details about the food and beverages you order, dietary preferences, special instructions, and order history.
• Communications Data: Any messages, feedback, reviews, or correspondence you send us through our website, email, or other channels.
• Marketing Preferences: Your preferences in receiving marketing from us and your communication preferences.

2.2 Information Collected Automatically

When you visit or use our website, we automatically collect certain information about your device and usage patterns, including:

• Device Information: IP address, browser type and version, operating system, device identifiers, and mobile network information.
• Usage Data: Pages you view, links you click, the URL of the website you visited before coming to our site, time spent on pages, search queries, and other actions on our website.
• Location Data: General geographic location derived from your IP address. If you grant permission, we may collect more precise location data to facilitate delivery services.
• Log Data: Server logs that record information such as your IP address, browser type, referring/exit pages, and date/time stamps.
• Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing behavior on our website. Please refer to Section 7 (Cookie Policy) of this document for more details.

2.3 Information From Third Parties

We may receive information about you from third-party sources, including:

• Social Media Platforms: If you connect your social media account to our Services or interact with our social media pages, we may receive information from those platforms in accordance with your privacy settings.
• Delivery and Payment Partners: Third-party delivery platforms and payment processors may share transaction-related information with us to fulfill your orders.
• Analytics Providers: Third-party analytics services may provide us with aggregated or de-identified information about how users interact with our website.
• Marketing Partners: We may receive information about you from marketing partners to help us provide more relevant advertising and promotional content.

3. How We Use Your Information

We use the information we collect for various purposes that are necessary to provide and improve our Services. Specifically, we use your information to:

3.1 Service Provision and Order Fulfillment

• Process and fulfill your food orders, including coordinating delivery or pickup.
• Manage and maintain your account, including verifying your identity and updating your preferences.
• Process payments and prevent fraudulent transactions.
• Send you order confirmations, receipts, and updates about your order status.
• Respond to your inquiries, customer service requests, and complaints.
• Provide you with technical support and troubleshoot issues with our website or services.

3.2 Business Operations and Improvement

• Analyze usage patterns and trends to improve our website functionality, menu offerings, and overall customer experience.
• Conduct internal research and analysis to better understand our customer base and improve our services.
• Monitor and analyze the effectiveness of our marketing campaigns.
• Develop new products, services, features, and functionality.
• Maintain the security and integrity of our website and services.

3.3 Marketing and Communications

• Send you promotional communications, newsletters, special offers, and information about new menu items, if you have opted in to receive such communications.
• Personalize your experience on our website by displaying content and offers most relevant to your interests and past orders.
• Conduct surveys, promotions, contests, and other marketing activities.
• Deliver targeted advertising through third-party advertising platforms.

3.4 Legal and Compliance Purposes

• Comply with applicable laws, regulations, legal processes, and governmental requests.
• Enforce our Terms of Service and other agreements.
• Protect the rights, property, and safety of Pizza Luce, our customers, and others.
• Detect, investigate, and prevent fraudulent transactions, abuse, and other illegal activities.

4. Legal Basis for Processing Your Information

We process your personal information on the following legal grounds:

• Contract Performance: Processing is necessary to fulfill the contract between you and Pizza Luce, including processing your orders and managing your account.
• Legitimate Interests: We process certain information based on our legitimate business interests, such as improving our services, preventing fraud, and ensuring the security of our systems, provided that such interests are not overridden by your rights and interests.
• Consent: Where we rely on your consent to process your personal information (such as for marketing communications), you have the right to withdraw that consent at any time.
• Legal Obligation: We may process your information when required to comply with applicable laws and regulations.

5. Sharing Your Information With Third Parties

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. However, we may share your information with third parties in the following circumstances:

5.1 Service Providers and Business Partners

We engage trusted third-party service providers who assist us in operating our business and delivering our Services. These service providers may include:

• Payment Processors: Companies that securely process payment card transactions on our behalf (e.g., Stripe, Square, or similar PCI-DSS compliant processors).
• Delivery Partners: Third-party delivery services that fulfill food delivery orders on our behalf.
• Technology and Hosting Providers: Companies that provide website hosting, data storage, content delivery, and other technical infrastructure services.
• Analytics Providers: Services such as Google Analytics that help us understand how users interact with our website.
• Email and Communication Services: Platforms that help us manage and send email communications to customers.
• Marketing and Advertising Partners: Platforms that help us deliver relevant advertising and marketing campaigns.

All service providers are contractually required to protect your information and are prohibited from using your personal information for purposes other than providing services to us.

5.2 Legal Requirements and Law Enforcement

We may disclose your information if we are required to do so by law or in the good faith belief that such disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or governmental request.
• Protect and defend the rights or property of Pizza Luce.
• Prevent or investigate possible wrongdoing in connection with our Services.
• Protect the personal safety of users of our Services or the public.

5.3 Business Transfers

In the event that Pizza Luce undergoes a merger, acquisition, reorganization, sale of assets, or bankruptcy proceeding, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

5.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so, such as when you participate in a joint promotion with a partner company.

6. Data Security

We take the security of your personal information seriously and implement a variety of technical, administrative, and physical security measures to protect your data from unauthorized access, use, alteration, or disclosure.

6.1 Security Measures We Implement

• Encryption: We use Secure Sockets Layer (SSL) / Transport Layer Security (TLS) encryption to protect data transmitted between your browser and our servers. Payment transactions are encrypted using industry-standard encryption protocols.
• Access Controls: Access to personal data is restricted to authorized personnel only, on a need-to-know basis. All employees with access to personal data are required to maintain confidentiality.
• Secure Payment Processing: We do not store full credit card numbers on our servers. All payment processing is handled by PCI-DSS compliant third-party payment processors.
• Regular Security Assessments: We conduct periodic reviews and assessments of our security practices and systems to identify and address potential vulnerabilities.
• Data Minimization: We collect only the personal information that is necessary for the purposes outlined in this policy.
• Incident Response: We have procedures in place to address and respond to data security incidents, including notifying affected individuals and relevant authorities as required by law.

7. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver personalized content and advertising.

7.1 Types of Cookies We Use

• Strictly Necessary Cookies: These cookies are essential for the website to function properly. They enable core functionality such as security, account authentication, and shopping cart management.
• Performance and Analytics Cookies: These cookies collect information about how visitors use our website, such as which pages are visited most often and whether users receive error messages. We use this data to improve website performance.
• Functionality Cookies: These cookies allow our website to remember choices you make (such as your preferred language or region) and provide enhanced, more personalized features.
• Targeting and Advertising Cookies: These cookies are used to deliver advertisements more relevant to your interests. They may also be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

7.2 Managing Your Cookie Preferences

You can control and manage cookies in several ways:

• Use your browser settings to block or delete cookies. Please note that disabling certain cookies may affect the functionality of our website.
• Opt out of interest-based advertising by visiting the Network Advertising Initiative (NAI) opt-out page or the Digital Advertising Alliance (DAA) opt-out page.
• For Google Analytics, you can install the Google Analytics Opt-out Browser Add-on.

For more detailed information about the specific cookies we use and how to manage them, please refer to our dedicated Cookie Policy, which is available on our website at pizzasluces.click.

8. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information. We are committed to honoring these rights and have implemented processes to facilitate your requests.

8.1 Rights Available to All Users

• Right to Access: You have the right to request a copy of the personal information we hold about you.
• Right to Correction: You have the right to request that we correct inaccurate or incomplete personal information about you.
• Right to Deletion: You have the right to request that we delete your personal information, subject to certain exceptions (such as where we are required to retain data by law).
• Right to Opt Out of Marketing: You have the right to opt out of receiving marketing communications from us at any time.
• Right to Data Portability: You have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.

8.2 California Residents — CCPA/CPRA Rights

If you are a resident of California, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

• Right to Know: You have the right to know what categories of personal information we collect, the purposes for which it is used, and whether it is sold or disclosed to third parties.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information.
• Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising. Pizza Luce does not sell your personal information in the traditional sense, but we may share it with advertising partners. You may exercise this right by contacting us.
• Right to Limit Use of Sensitive Personal Information: If we collect sensitive personal information, you have the right to limit our use and disclosure of that information.
• Right to Non-Discrimination: You have the right not to be discriminated against for exercising your CCPA/CPRA privacy rights. We will not deny you goods or services, charge you different prices, or provide a different level of service because you exercised your privacy rights.

8.3 How to Exercise Your Rights

To exercise any of your privacy rights, please contact us using the following methods:

• Email: [email protected]
• Website: pizzasluces.click

We may need to verify your identity before processing your request to ensure the security of your personal information. You may be asked to provide information that helps us confirm your identity, such as your name, email address, and order history.

We will respond to your request within the timeframes required by applicable law. In most cases, we will respond within 30 to 45 days. If we need more time, we will inform you of the reason and the extension period.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. The specific retention periods vary depending on the type of data:

When personal data is no longer needed, we will securely delete or anonymize it in accordance with our data disposal procedures.

10. Children's Privacy

Our Services are not directed to individuals under the age of 18 years old. We do not knowingly collect personal information from children under 18. If you are under 18, please do not use our Services or provide any personal information to us.

If we become aware that we have inadvertently collected personal information from a child under 18 without appropriate parental consent, we will take immediate steps to delete that information from our records. If you are a parent or guardian and believe that your child under 18 has provided personal information to us, please contact us immediately at [email protected] so that we can take appropriate action.

We comply with the Children's Online Privacy Protection Act (COPPA) and do not knowingly engage in the collection of personal information from children under 13 years of age without verified parental consent.

11. International Data Transfers

Pizza Luce is based in the United States and our primary data processing activities occur within the United States. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country of residence.

By using our Services and providing us with your personal information, you consent to the transfer of your information to the United States and its processing in accordance with this Privacy Policy.

If you are located in a jurisdiction with specific data transfer requirements (such as the European Economic Area, United Kingdom, or Switzerland), we will ensure that appropriate safeguards are in place to protect your personal information in accordance with applicable legal requirements, including the use of Standard Contractual Clauses or other approved transfer mechanisms where required.

12. Third-Party Links and Services

Our website may contain links to third-party websites, services, and applications that are not operated by Pizza Luce. These may include delivery platforms, social media platforms, review sites, and payment processors. This Privacy Policy does not apply to those third-party services.

We strongly encourage you to review the privacy policies of any third-party services you access through links on our website. We have no control over and assume no responsibility for the privacy practices, content, or policies of any third-party sites or services.

13. Do Not Track Signals

Some web browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, our website does not respond to DNT signals in a standardized way, as there is no universally accepted standard for how websites should respond to such signals.

However, you can manage your tracking preferences through our cookie settings and through your browser settings, as described in Section 7 of this Privacy Policy. We are committed to providing transparency about our data practices and respecting your privacy choices to the greatest extent possible.

14. California "Shine the Light" Law

California Civil Code Section 1798.83 permits California residents to request certain information about our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at [email protected] with "California Shine the Light Request" in the subject line. We will respond to such requests within 30 days.

15. How to File a Complaint

If you have concerns about how we handle your personal information or believe that we have not complied with applicable privacy laws, we encourage you to contact us first so we can attempt to resolve your concern.

15.1 Contact Us Directly

You may submit a privacy complaint or inquiry by:

• Email: [email protected] — Please include "Privacy Complaint" in the subject line.
• Website: pizzasluces.click

We will acknowledge receipt of your complaint within 5 business days and will work to resolve the matter within 30 days. If a more complex investigation is required, we will inform you of the need for additional time and provide a timeline for resolution.

15.2 Filing a Complaint With a Regulatory Authority

If you are not satisfied with our response to your privacy complaint, or if you believe that we are in violation of applicable privacy laws, you have the right to file a complaint with the appropriate regulatory authority:

• Federal Trade Commission (FTC): The FTC enforces consumer protection laws, including privacy-related violations of the FTC Act. You can file a complaint at:
  https://www.ftc.gov/complaint
  FTC Consumer Response Center, 600 Pennsylvania Avenue NW, Washington, DC 20580
  Phone: 1-877-382-4357
• California Privacy Protection Agency (CPPA): If you are a California resident, you may file a complaint with the California Privacy Protection Agency regarding violations of the CCPA/CPRA:
  https://cppa.ca.gov
• State Attorney General Offices: Residents of other states may also have the right to file complaints with their respective state attorney general offices regarding privacy law violations.

16. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time and at our sole discretion. When we make material changes to this policy, we will notify you by:

• Updating the "Last Updated" date at the top of this Privacy Policy.
• Sending an email notification to the email address associated with your account (if applicable).
• Posting a prominent notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our Services after the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms.

17. Contact Information for Privacy Inquiries

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please do not hesitate to contact our Privacy Team using the information below:

We are committed to working with you to reach a fair resolution of any privacy-related complaint or concern. Our team will review your inquiry carefully and respond as promptly as possible.